November

Stay tuned to the November posts for thoughts on arts facilities, arts marketing and building audiences, branding and building interest in cultural destinations, cultural policy and planning, and more…

April

This month, we’re following the themes of renewal and rebirth. What, do you think the arts aren’t going to make it? Come on. Let’s believe in the future. You can do it.

This month features a series of white papers that focus on making success happen. Click on Arts Marketing 09. Enjoy! It works.

March Posts

This month….cultual policy and new business models!

January Posts

Check out the latest posts on the arts industry and the challenges we must face in today’s economy.

Click on December to the right on your screen for Louise Stevens’ most recent posts.  If you have specific topics you’d like us to address, leave your comments below!

Documents to Share

Use these tested tips to boost your audience development capacity during recessionary times!

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Try out part of the ArtsMarket Audience Development Diagnostic (c), a tool used by hundreds of arts and cultural organizations of all sizes to stimulate planning and improve marketing capacity!  

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Interested in cultural planning? Check out this popular white paper that clearly explains how cultural planning outcomes have changed! Use it to guide your own cultural plan.

the-new-metrics-of-cultural-development-planning<

For artists who want to master marketing!  This sample from the the ArtsMarket diagnostic series helps guide individual artists to marketing success.  Try out the first section.  

artist-marketing-diagnostic

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Stay ahead of the trends.  Real world advice on building audiences for the arts and building vibrant communities through cultural development.  Author, consultant and researcher Louise Kenngott Stevens, shares ideas based on 25 years’ service to the field and welcomes input from a learning community interested in building audiences and advancing cultural development.

For more information, visit ArtsMarket at www.artsmarket.com

About

ArtsMarket builds audiences for the arts, cultural, and entertainment field; and facilitates cultural development through a comprehensive suite of research and consultative services designed for organizations seeking outstanding results.  Find us at www.artsmarket.com.